Finding the proper Teochew terms to help 3-year-olds pick up a basic vocabulary in the Teochew language is surely as easy as ABC.
This was what we told ourselves when we set out to create Wa Si Teochew Kia—My First 120 Teochew Expressions Multimedia Flashcards 精选一百二十潮语词语》- 多媒体早教图卡), a set of educational flashcards with animated videos developed specially for babies and toddlers to learn their mother tongue together with their parents.
Then, we came to the word "mother"... Read more about some of the challenging decisions we faced in conceptalising and designing The Teochew Store’s first in-house product, which we realised through the generous funding of more than 100 backers from 14 different countries on Kickstarter last year.